Experience Colombia

Shakira, a blend of voice, hips, heart and brain

At the beginning, no-one believed in her. Her vibrato was too strong and – according to her music teacher - “she sang like a goat”, so much so that she wasn’t accepted into the school choir. But music was an uncontrollable urge for her. She couldn’t stop singing, dancing and writing poetry. And she didn’t need a choir to do it. Without even considering the possibility of giving up, she continued writing songs. She had written her first piece at the age of eight years old and since then her father had begin to take her songs to a notary to have them registered and so protected. Unlike everyone else, he and his wife had always believed in their daughter and their enthusiasm was so strong that it became one of the launching pads that drove the artist to stardom.

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A beating water artery

More than other rivers, the Magdalena River means life. It is life because 77% of the Colombian population live in its valley. It is life because 80% of the Country’s GDP originates there. It means life because it provides food to 50,000 families of anglers who catch 29 different fish species in its waters. It is life because it produces 75% of the national hydroelectric power and 70% of the agricultural production. It means life because the different ecosystems it generates make the region rich and “mega-different”.

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Colombia, a country that flies

Every year, about 27 million travellers pass through El Dorado, Colombia’s most important airport: whether they come to Bogotà for work or pleasure, the capital of Colombia welcomes thousands of people each day from all over the world. This is a high number, but the revolution that the country is experiencing in recent years suggests even higher projections: in 2021, 40 million passengers are expected.

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Businesses convinced that the sky is the limit

There are bold entrepreneurs who know how to make courageous decisions with a firm hand and a clear mind. They dare to invest large sums of money, always with the certainty that there are no senseless risks but instead investments that will lead to the highest returns.

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Martha Senn and the power of music

Martha grew up between Mahler’s and Wagner’s symphonies. She was eight and she already sang Rossini. The opera has always flown into her – half European and half Colombian – veins even though, at the beginning, when she had to decide on her future, she opted for studying Law. Of course, this was not what she wanted, but when she told her family that she wanted to study music, her parents took up different positions. Her father told her to take the first flight to Europe and learn from the masters in the field. Her mother said that she should first learn a job to earn her living. Thus, Martha enrolled in Law, took her degree and started working; however, she understood quite soon that she was feeling trapped in that life and she could not but turn back to music.

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The fascinating bends of the Chicamocha Canyon

The largest canyon in the world was a lake once: its surface was over 108,000 hectares and animals lived in it until 46 million years ago, enjoying 2000 meters of deep water to swim, explore and play. An enormous body of water that, now dry, forms an incredible landscape of impressing heights and breathtaking dips and bends. Moreover, from the top of these mountains you can enjoy an extraordinary perspective view: from there, the vastness of the void and the sense of freedom help understand our place in the world.

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